Bay Shore is expecting…

Babies“R”Us, the one-stop-shop for all things baby, will be opening up 200 stores nationwide throughout this fall within Kohl’s department stores. With 25 stores opening in New York State, the closest store will be in our own backyard, within the Kohl’s located at 2040 Sunrise Highway in Bay Shore.

Babies“R”Us and its parent company, Toys“R”Us, previously owned by Tru Kids, went out of business in 2018. The companies have since been purchased by WHP Global, resulting in the rebirth of Babies“R”Us—pun intended.

In March, Kohl’s announced a new partnership with WHP Global to bring baby gear, furniture, activity, and more to millions of growing families across the country, broadening the retailer’s reach with younger customers. The Babies“R”Us shops inside Kohl’s will range from 750 to 2,500 square feet of dedicated space inclusive of baby gear, activity, bath, furniture, feeding, and safety products.

“We see significant opportunity in the baby-gear category, and partnering with Babies“R”Us is another example of how we are finding new ways to optimize our assortment and further establish Kohl’s as the go-to brand for families,” said Tom Kingsbury, Kohl’s chief executive officer.

New parents, expecting parents, along with grandparents and all types of caretakers will be able to enjoy the wide variety of baby products. Customers will also be able to shop an expanded assortment of baby products on Kohls.com and take advantage of the Babies“R”Us at Kohl’s registry to easily build and share gift lists.

The first Babies“R”Us shops will open in Kohl’s this August, with plans to roll out to approximately 200 stores in the fall.